USA BMX signs agreement with GoPro
USA BMX and GoPro have formed a partnership that includes content creation, distribution, cross-promotion and event sponsorship. As part of the deal, GoPro will acquire title sponsorship of some of the national governing body’s highest-profile events, including the GoPro North American Supercross series presented by full Tilt Racing and the USA BMX GoPro Grand Nationals & Pro-Spectacular in Tulsa, Oklahoma, held yearly over Thanksgiving weekend.
“This partnership provides an incredible opportunity to showcase our sport and athletes by offering an inside look at the action sport of BMX Racing,” said BA Anderson, CEO of USA BMX. “The window through which our members, and the world, will be able to interact and experience our sport is magnified through the lens of GoPro’s exceptional product lineup and their global reach. If you were building a product developed for USA BMX, GoPro is it.”
Several USA BMX professional and amateur bikers will become content creators using GoPro devices, with their work to be distributed across Camiseta Tigres UANL USA BMX social media networks and the organization’s website, usabmx.com. The bikers will also be featured in USA BMX webcasts and live streams of USA BMX national series events Camiseta SL Benfica throughout 2019.
“GoPro is stoked to be teaming up with USA BMX to create some fresh content from these series,” Camiseta Flamengo said Christian Scott, GoPro global director of lifestyle marketing. “We are thrilled to see how these content creators use GoPro, especially the new features on the flagship HERO7 Black, including the built-in HyperSmooth stabilization.”
GoPro-sponsored events on the pro-series calendar will include:
The GoPro North American Supercross series presented by full Tilt Racing:
Derby City Nationals, Louisville, Kentucky – August 30
Sunshine state Nationals, Sarasota, Florida – October 18
Lone star Nationals, Houston – October 25
GoPro national Pro-Series:
Midwest Nationals, Rockford, Illinois – June 14
Great Salt Lake Nationals, South Jordan, Utah – June 21
Stars & stripes Nationals, Pittsburgh– July 5
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